UMkhosi wePhakade eliPhakathi noNyaka ungomunye wemikhosi yendabuko ethandwa kakhulu egujwa emikhakheni eminingi yamasiko ase-Asia. Ezingqimeni zalo mkhosi kukhona ikhekhe lenyanga elithandwayo, isiphuzo esiyisibonakaliso esijatshulelwa imindeni nabangane. Eminyakeni edlule, ukupakishwa kwama-mooncakes kuye kwaba yinto ebalulekile engagcini nje ngokugcina ubumnandi kodwa futhi ibonisa ukubaluleka kwamasiko kanye nokuhlonza uhlobo. Ngo-2025, isidingo sokwakhiwa kwamabhokisi ama-mooncakes anobuciko, ahlukile, futhi ahlala njalo kulindeleke ukuthi sikhule kakhulu, siqhutshwa izintandokazi zabathengi zokusha kanye nesibopho semvelo.

Imiklamo yamabhokisi e-mooncake ayiseyona nje into yokugcina izinto; iyithuluzi elibalulekile lokumaketha elithuthukisa umuzwa wesipho, lidlulisa amasiko nesimanjemanje, futhi lidonsela izinhlobonhlobo zamakhasimende. Lesi sihloko sihluza imibono engcono kakhulu yokuklama amabhokisi okuhlanganisa i-mooncake ka-2025, esihlanganisa izindikimba zamasiko, ubuhle besimanjemanje, izinketho ezihambisana nemvelo, izinhloso zokubhekisa, ukubambisana okuhlangene, ukupakisha okunethezeka, nemiklamo exhumanayo. Ngaphezu kwalokho, sethula ukuthi i-Guangzhou Shing E Chang Packaging Products Co., Ltd. isekela lezi zimo ngokunikeza izixazululo zokupakisha eziqanjwe ngokwezifiso.

Impande yoMkhosi WasePhakathi noMhlaka-15 (Mid-Autumn Festival) ijule kakhulu emasikweni, ezindabeni zakudala, nobuchwepheshe bamaShayina. Ukupakishwa kwezinto zokudla ezihlobene namasiko esikhathi esidlule ngokuvamile kufaka izimpawu ezaziwayo zomkhosi njengenyanga egcwele, onogwaja be-jade, izimbali ze-osmanthus, noChang'e, unkulunkulukazi wenyanga. Lezi zinto zivusa ukukhumbula nokuziqhenya ngamasiko.

Abaklami bavame ukusebenzisana nabaculi abanolwazi ngokudweba kwamaShayina, ukubhala ngezandla, nokusika amaphepha ukuze bakhe izithombe eziyigugu nezimilo emabhokisini okudla kwenyanga. Ukusebenzisana kobuciko okunjalo akugcini ngokungeza inani kodwa futhi kugcina ubuchwepheshe besintu. Ukusebenzisa izinto zegolide ezicwebezelayo nokubumba okucokisekile kuyaqhubeka nokuqinisa umuzwa wobukhazikhazi wokupakisha kwesintu.

Lesi sitayela sithandwa kakhulu phakathi kwabathengi abahlonipha izindaba zakudala nokuba yiqiniso. Imiklamo ehlanganisa imibala ethambile nemininingwane eyinkimbinkimbi ihambela izigaba zabantu abadala nalabo abanikeza izinto zokudla zenyanga ezimeni ezisemthethweni noma zemikhosi.

Ukuphakwa kwama-mooncake kwesimanje kwamukela izimiso zokuklama ezilula, ezihlanganisa izimo zezibalo, imigqa ecolekile, kanye nemibala eqinile ehambisanayo. Leli threndi lemfashini yesimanje likhanga izethameli ezincane ezikhetha ubuhle obucwebezelayo nobunobuhle.

Ukwandiswa kobuchwepheshe njengokubopha, ukubopha, nokumbozwa kwe-UV kungeza intshisekelo yokuthinta nokubukwayo, kwenze amabhokisi agqame ezindaweni zokudayisa. Eminye imikhiqizo ihlanganisa izinto zobuciko, imidwebo egqamile, nemibhalo edlalayo ukuze kugcwaliswe ubuntu nobuhle.

Ukusetshenziswa kwezinto ezintsha ezifana namaphepha ensimbi nemiphumela ye-holographic kuqhakambisa isithombe somkhiqizo esithuthukayo. Le mikhuba ilungele izinkampani ezifuna ukubeka imikhiqizo yazo ye-mooncakes njengemikhiqizo yobukhazikhazi yesimanje noma yendlela yokuphila.

Njengoba ukusimama kuthathwa njengento ebalulekile emhlabeni wonke, ukupakisha okuhambisana nemvelo kwe-mooncake kuyatshona kakhulu ngo-2025. Abathengi bafuna kakhulu ukupakisha okunciphisa umthelela emvelweni futhi kubonakalise umthwalo wenkampani kwezenhlalo.

Izinto ezingaboli njengobambu, ukhuni, iphepha elisetshenziswe kabusha, kanye nemibala esekelwe ezitshalweni yizona ezikhethwayo. Lezi zinto azigcini nje ngokunciphisa udoti kodwa futhi zinikeza ukubukeka kwemvelo okuhambisana nabathengi abazibhekelayo imvelo.

Ukucatshangelwa komklamo kuvame ukufaka izici ezingasetshenziswa kabusha njengezivalo ezikhiphekayo noma izakhiwo zamabhokisi ezisebenza ngezindlela eziningi ezikhuthaza amakhasimende ukuthi aphinde asebenzise ukupakisha. Izinhlobo ezamukela ukupakisha okuluhlaza zithuthukisa idumela lazo futhi zihlangabezana nemakethe encane ekhulayo.

Ukwenza ngokwezifiso ukupakishwa kwama-mooncake ukuze kukhangwe izinhloso ezithile kubalulekile emakethe. Ezinganeni, amabhokisi angaba nezinhlamvu zemidwebo enemibala, izimo ezidlala ngazo, noma izinto ezisebenzayo ukwenza ama-mooncake abe izipho ezijabulisayo.

Kumakhasimende ebhizinisi, ukupakishwa kuvame ukuba nenhle, kufaka phakathi izimpawu zenkampani, imiklamo ehlanzekile, nezinto zokusebenza ezisezingeni eliphezulu ukudlulisa ubungcweti nokubonga. Ukwenza ngokwezifiso izifunda namasiko nakho kubalulekile, lapho izindawo ezidumile zasendaweni noma amaphethini ezizwe zihlanganiswa ukukhombisa ubunikazi bomphakathi.

Le ndlela eqondisiwe ithuthukisa ukuxhumana namakhasimende futhi ivumela izinhlobo ukuthi zihlukanise imigqa yazo yemikhiqizo ukuze zifinyelele izethameli ezibanzi.

Ukuphakwa okuhlanganiswe nemikhiqizo, okubandakanya ukubambisana nemikhiqizo edumile noma abalingiswa bemidiya, sekuyindlela enamandla yokukhulisa ukubonakala komkhiqizo nokwethembeka. Amabhokisi ama-mooncake angakhiqizwa ngomkhawulo, afaka ukubambisana, adonsela abaqoqi nabalandeli ngokufanayo.

Ukupakishwa okunethezeka kwama-mooncakes kubonakala ngezinto ezisezingeni eliphezulu, imiklamo eyakhiwo ihlukile, kanye nemininingwane eqotho njengokufakwa kwe-matte, ukubumba, kanye nezingxenye zensimbi. Lezi zici zidala umuzwa okhethekile ogcizelela ukubiza kakhulu.

Ukupakishwa okusebenzisanayo okusha okusebenzisa imidlalo yobuchopho noma ubuchwepheshe be-augmented reality (AR) nakho kuyanda ukubandakanya abathengi ngezindlela ezingalibaleki.

Imiklamo yokudala neyocabangelayo yamabhokisi ama-mooncakes ibalulekile ukuze kugqame emakethe yokuncintisana yeMid-Autumn Festival. Imiklamo ehamba phambili ka-2025 ihlanganisa ifa lempucuko, ubuhle besimanje, ukusimama, ukumaketha okuhloswe, kanye nokuqanjwa kobuchwepheshe ukuze kuhlangatshezwane nezimfuno ezahlukahlukene zabathengi.

Amabhrendi akhuthazwa ukuba yamukele izinto ezihambisana nemvelo futhi ihlole ukupakisha okusebenzisanayo ukuze kuthuthukiswe ukuzibandakanya kwamakhasimende. Lezi zindlela azigcini nje ngokuthuthukisa isithombe sebhrendi kodwa futhi zinikela ngokuqondile ekusimameni kwemvelo kanye nesibopho somphakathi.

I-Guangzhou Shing E Chang Packaging Products Co., Ltd ingumholi ekuhlinzekeni ngezixazululo zokupakisha eziqhakambile, ezinganakekeli imvelo ezenziwe ngokwezifiso. Yasungulwa ngo-2011, le nkampani igxile emiklameni ye-premium mooncake box ehambisana nesiko, ubuchule, nokusimama.

Ngemodeli yenkonzo ebanzi ehlanganisa ukuhlelwa komkhiqizo, ukuklama, nokukhiqiza, i-Guangzhou Shing E Chang ihlinzeka ngezinketho zokupakisha ezenziwe ngokwezifiso ukuze kuhlangatshezwane nezidingo ezihlukile zezimakethe namaklayenti ahlukene. Ubuchwepheshe babo ekupakisheni okunethezeka nokuhambisana nemvelo kuhambisana kahle namathrendi amanje embonini.

Amaklayenti afuna ukuthuthukisa isithombe sakho somkhiqizo futhi akhuthaze umthwalo wokuziphatha komphakathi azothola amathuba okubambisana anenzuzo ne-Guangzhou Shing E Chang. Ngemininingwane eyengeziwe ngeminikelo yabo, sicela uvakashele i-Ikhaya ikhasi noma upheqa okuningiliziwe kwabo Imikhiqizo.